Your professional photo transcends a snapshot—it is your personal brand, a visual introduction, and a tool that can pave the way for your career. We provide potent headshots to professionals throughout the South Shore and Boston at Photography Shark Studio in Rockland, MA. Whether you're a corporate executive, realtor, entrepreneur, or creative professional, your headshot is a vital part of your marketing toolkit. Here’s how to make sure your next headshot is a true reflection of your best self and creates a lasting impression.
Be Dressed Confidently and Comfortably
What you wear in your headshot reveals as much about you as your expression or posture. Overcoming what you may not want to wear versus what you feel confident in, elegant, and professional is key. Wear outfits that fit well and suit your frame. Steer clear of garments with very loose or wide sleeves; they create undesirable lines when photographed.
Think timeless. Neutral or muted tones generally photograph best, and classic pieces such as a blazer, collared shirt, or a simple blouse can leave a lasting impression. Business attire is an excellent option for realtors, lawyers, or executives. Creatives or entrepreneurs might opt for something less formal or more fitting to their individual brand.
Seasonality is also essential—wear clothes that feel current but not too fashion-forward, which can make your headshot look dated over the years. Accessories such as ties or jewelry must be minimalistic and match your attire, not taking away the focus from your features.
Make Hair and Makeup Simple and Polished
Hair and makeup are essential aspects of a polished headshot but must be understated. Avoid heavy, dramatic styles that may overwhelm your natural features or seem at odds with your professional brand. A well-groomed, natural appearance is best, achieving an approachable, polished look that translates in all industries.
If you have no idea how to get ready, hire a professional hairstylist or makeup artist. They will know how to play up your features in a way that complements your natural look and appears stunning in photographs. This is especially useful when you intend to employ your headshot for an extended period and across multiple mediums.
Smile as It Helps You Seem Warm and Approachable
A headshot is only as good as the expression you wear. An over-stiff or forced smile can appear unnatural, so aim for authenticity. An authentic smile brightens your face and conveys confidence, accessibility, and warmth.
When shooting with our photographers at Photography Shark Studios, we will walk you through poses and facial expressions to make you feel at ease so we can document your most natural self. Just keep in mind that your face is a representation of you—give it a personality!
Develop a Pose for a Professional but Approachable Look
It no longer needs to be a stiff, overly formal headshot. Professional portraits today are less about a stiff pose and more about finding the right mix of “professional” and “approachable.” Stand or sit up, shoulders relaxed, chin slightly up, and eyes looking into the camera.
Your photographer will find the right angles and poses to flatter your face and posture. Still, the most important thing is to keep it natural. Think about how you show up for an important meeting or presentation—confident, composed, and self-assured.
Limit Distracting Accessories
Accessories are a fun way to express your personality in your look, but less is more in headshots. Avoid dramatic statement pieces or jewelry that drowns out your pretty face. Choose small, timeless accessories, such as stud earrings, a simple necklace, or a classic watch.
Remember that a professional headshot should always highlight your facial features, expression, and message. This approach, in turn, helps you highlight your best features without letting accessories get in the way of showcasing your individuality.
Avoid Busy Patterns or Bright Colors in Your Clothing or Background
The colors and patterns you wear for your headshot can make or break your image. Overly busy patterns, loud prints, or bright colors can pull focus from your face and overwhelm the photo.
Instead, choose solid colors that flatter your skin type and match your brand. Muted or neutral colors such as navy, gray, or earth tones are flattering and timeless. Not sure? We’ll do wardrobe consultations to ensure you are prepared and make the right choices for your shoot.
Use Good Lighting to Make Yourself Look Good
When it comes to photography, lighting is everything. The right lighting can bring out your features and skin tone and give you a clean, professional appearance. At Photography Shark Studios, we utilize high-quality, professional studio lighting equipment to give your photos depth and dimension while avoiding harsh shadows and unflattering glares.
We coordinate times and locations for outdoor shoots strategically so that we can utilize soft, flattering natural light. Avoid the harsh midday sun, which can cast unflattering shadows or create overexposed areas.
Why a Great Headshot Matters
A professional headshot isn’t only for your company website—it’s an all-purpose asset for your LinkedIn profile, business cards, speaking events, etc. You have it because it defines your brand and sends a message of who you are.
Photography Shark Studios specializes in headshots. We are based out of Rockland, MA, and service clients along the South Shore and greater Boston area with stunning images that help you build your brand.
Are you prepared for an image transformation? Contact us to schedule your shoot with us today, and start the journey towards a powerful headshot that reflects your achievements.